The 12 Best Amazon FBA Courses for 2024

Are you thinking of investing in an Amazon course? Then read our expert reviews of the best Amazon FBA courses currently available.

Hopefully, we can save you valuable time, give you the best chance of success on Amazon, and ensure you don’t waste your hard-earned money.

So why should you listen to us? My name is James, and we have been selling on Amazon for over 15 years, clocking up over $10,000,000 in sales. We also run an Amazon seller community with over 40,000 members.

We have thoroughly tested and reviewed all the best Amazon FBA courses currently available in 2024. We looked at private label courses, Amazon wholesale courses, and retail arbitrage courses.

We’ll share what we liked, what we didn’t like, and which courses you should avoid. So, let’s dive in…

🏅 Best Amazon FBA Courses 2024 🏅

1. Freedom Ticket 🏆⭐⭐⭐⭐⭐
2. Accelerate Wholesale 🥇⭐⭐⭐⭐⭐
3. Amazing Selling Machine 🥈⭐⭐⭐⭐
4. Jungle Scout Academy 🥉⭐⭐⭐⭐
5. Proven Amazon Course⭐⭐⭐⭐
6. The Wholesale Formula⭐⭐⭐⭐
7. Marketplace Superheroes⭐⭐⭐
8. FBA Masterclass⭐⭐⭐
9. Zon Ninja Masterclass⭐⭐
10. The Last Amazon Course⭐⭐
11. Blue Sky Amazon
12. Nine University
The Best Amazon FBA Course by The Selling Guys

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Our Amazon FBA Course Picks

The Best Amazon FBA Course 2024

1. Freedom Ticket

Freedom Ticket Amazon FBA Private Label Course
Best Amazon FBA Courses 2023 Award
Freedom Ticket – Key Facts
📣 AboutPrivate Label course and all the tools you need from Helium 10.
💰 PriceFreedom Ticket is included for FREE with Helium 10 Platinum, Diamond, or Elite accounts.
💱 Refund PolicyFreedom Ticket offers a 30-day no-questions asked money-back guarantee.
😍 ProsOur highest-rated Amazon FBA course. Excellent value & great support.
😞 ConsYou need to sign up to Helium 10 to get access to the course.
🏆 VerdictBest value Amazon FBA course.
🌍 WebsiteFreedom Ticket

Freedom Ticket Rating

Freedom Ticket is a comprehensive Amazon course created by expert Kevin King, which includes an 8-week video training focused on launching a Private Label product.

“a complete FBA course and all the tools you will ever need all in one package.”

Freedom Ticket is now FREE with Helium 10 Platinum, Diamond, or Elite accounts. Helium 10 is a complete suite of over 20 Amazon seller tools that help you launch and manage your FBA business.

Helium 10 is probably our favorite research tool, and you can use it to find winning products, do keyword research, build and optimize your listings, get reviews, and much more.

The feedback we gathered from students who have signed up for Freedom Ticket is mostly positive:

H10 works. Great software with an even better support structure in terms of webinar training and their Facebook network. Dont forget Kevin King and the free freedom ticket training for subscribers. May not be the cheapest, but definitely the best value.
It’s honestly a must-have for Amazon sellers… with everything from Freedom Ticket training to the tools that help with product research, email creation, listing optimization… it’s all here!
Ted Mumaw

👨‍🏫 What do you get? With Freedom Ticket, you get 8 weeks of training spread over 60 videos. You also get over 30 handouts on Sourcing, Accounting, mistakes to avoid, and much more.

With Helium 10, you get over 20 tools and the full training. Take a look at what’s included here: Freedom Ticket Course Details >>>.

👩‍🎓 Who is it for? Freedom Ticket is focused on successfully launching an Amazon Private Label product using the tools provided by Helium 10. The training works for sellers based in any country.

🟢 What we like: We loved the combination of award-winning tools and a top-quality course.

What we don’t like: The biggest drawback is that you have to sign up for Helium 10 to get the course, but we found it still works out cheaper than many other options.

👨 Our Verdict: We liked the fact you get a complete Amazon FBA course and all the tools you need for less than some standalone courses. Our team felt this makes it a great option for sellers wanting to launch a successful Amazon Private Label product.

💰 Discount: Get 20% OFF Your First 6 Months When You Use Code: TSG20 OR 10% OFF Every Month When You Use Code: TSG10

🌍 Website: Freedom Ticket

2. Accelerate Wholesale

Accelerate Wholesale - the best Amazon wholesale course
Accelerate Wholesale – Key Facts
📣 AboutA complete training program for selling Wholesale on Amazon.
💰 Price$495 or three payments of $195.
💱 Refund Policy30-day no-questions-asked money-back guarantee.
😍 ProsIn-depth, step-by-step blueprint, and low price.
😞 ConsAdditional 1-to-1 coaching costs extra.
🏆 VerdictThe best value Amazon Wholesale course.
🌍 WebsiteAccelerate Wholesale

Accelerate Wholesale Rating

Accelerate Wholesale Model is another high-quality Amazon FBA course from Marketplace Superheroes, the creators of our chart-topping MPSH Ignite. The Accelerate course is focused on teaching students how to use the wholesale model to make money on Amazon.

Marketplace Superheroes Accelerate was created in collaboration with Mike Sieben from Elite Wholesale. Between them, the creators have over 40 years of experience selling online.

“… probably the fastest way to grow an income stream through Amazon with minimal risk…”

Amazon wholesale is becoming increasingly popular with sellers as it avoids having to import from China and has low start-up costs. The Accelerate Wholesale course covers everything you need to build a successful Amazon business using proven strategies and step-by-step guides.

They offer 3 price plans: Turbo, Dynamo, and Nitro with Turbo costing just $495. Dynamo and Nitro include extras such as mentoring and group sessions which we feel will increase your chances of success.

The main alternative to consider is The Wholesale Formula, which teaches similar strategies to Accelerate. We think Accelerate Wholesale might be a better option as it’s available to purchase all year round and is a lot cheaper than The Wholesale Formula.

👨‍🏫 What do you get? The complete Accelerated Wholesale Model course, access to the Accelerate Mastermind Facebook community, Superspeed Toolkit, and Accountability Blueprint. Upgrades include the Advanced PPC Workshop, Supplier Script Shortcut Vault, “Ask Us Anything” sessions, and 1-on-1 Instant Acceleration Sessions.

You can see everything that’s included here: Marketplace Superheroes Accelerate >>>.

👩‍🎓 Who is it for? Anyone who wants to make a success of selling Wholesale on Amazon.

🟢 What we like: The Facebook community, friendly support, and the tools included.

What we don’t like: We found the main downside is that you don’t get the mentoring in the Turbo package, which can be a big help for less experienced sellers.

👨 Our Verdict: If you want to get into Amazon Wholesale, we think this could be the perfect course. It has everything you need and is also reasonably priced. It’s also taught by the award-winning Marketplace Superheroes team. What’s not to like?

💡 Best Alternative: If you’re interested in wholesale, we recommend looking at ‘The Wholesale Formula,’ but it is more expensive.

🌍 Website: Accelerate Wholesale

Read our Accelerate Wholesale full review >>

3. Amazing Selling Machine

Amazing Selling Machine Amazon Seller Course
Amazing Selling Machine – Key Facts
📣 AboutAn 8-module Amazon FBA course with over 20 hours of training.
💰 Price$997 or from $59 per month.
💱 Refund Policy30-Day Money-Back Guarantee.
😍 ProsThe gold standard in Amazon training.
😞 ConsMore expensive than rivals.
🏆 VerdictIt might be the best, but it’s also the most expensive unless you go for the Academy packages.
🌍 WebsiteAmazing Selling Machine

Amazing Selling Machine Rating

The Amazing Selling Machine was created by Matt Clark and Jason Katzenback. Originally Amazing Selling Machine (ASM), was priced at $4,997 which, although still very popular, was too expensive for many beginners.

In an effort to make the price more in line with rivals, discounts were recently made available which dropped the price to $997.

To get the 80% discount on the complete Amazing Selling Machine training package, click here. (NOTE: Use code ‘SAVE500’ in checkout to get the extra $500 discount 💡)

Amazing Academy Training

To further address some of the concerns about the high price, Amazing have now released the ‘Amazing Academy,’ which starts at just $59 per month.

The basic ‘Academy Standard’ package includes the same course content as the main ASM training but without the community support or mentoring. To get these (which are included in the original full training), you need to choose the ‘Academy Gold’ package.

There are three subscription levels for Amazing Academy:

🥉 Academy Standard for $59 per month – includes the complete Amazing Selling Machine 14 course contentGet Started Today>>

🥈 Academy Gold for $119 per month – adds Live Coaching, 1:1 support, and a Facebook CommunityGet Started Today>>

🥇 Academy Platinum for $149 per month – everything in Gold plus Zoof e-commerce softwareGet Started Today>>

For a complete breakdown of the different packages available, take a look here: Amazing Academy >>>.

Amazing Selling Machine is regarded as a top-quality Amazon FBA course and we feel ‘Academy’ now offers a more affordable and flexible way for new sellers to get access.

🤔 So is ASM worth double the price of other Amazon seller courses?

Although ASM is expensive, you get what you pay for and we found this course has better support, more depth, and more bonus content than its rivals.

In our research, we found Amazing Selling Machine also has the most proven success, with more students going on to make 6, 7, or even 8 figures selling on Amazon.

🤔 Should I choose ‘Amazing Selling Machine,’ or ‘Amazing Academy?’

The main advantage of the original stand-alone ASM course is you get lifetime free updates and access. The biggest drawback is you pay more upfront, with $997 the best deal we could find.

The main advantage of ‘Amazing Academy’ is the smaller start-up costs. You get the full ASM course and can also select from lots of great add-ons with the Academy packages. We consider the biggest downside of Amazing Academy is if you cancel your subscription, you will no longer have any access.

We feel the decision will depend on your budget, taking into account the extra funds required to buy inventory, promote your product, and pay various fees.

As you can now get an 80% discount on the main course, we feel this is now a sensible option. If money is really tight, Amazing Academy is a great way to get over 120 high-quality training lessons for just $59 a month.

We’ve gathered reviews from people who finished the Amazing Selling Machine training and they’re mostly positive:

It was a pleasurable experience and well worth the investment if you put the time u0026amp; energy into it. They have an incredible cast of coaches that’ll help you along the way, but of course, your success depends on your ability to take action and can vary from person to person.
David C
So if you have the upfront capital in the amount of tens of thousands of dollars to start and the determination to make it everything for the next year or so, I think it is currently still a good investment.
Anders Malik

👨‍🏫 What do you get? We were impressed by the incredible amount of content and bonuses teaching you how to create your own Private Label brand on Amazon.

Take a look at their free training videos and learn what’s included in the course here: Amazing Selling Machine Free Training >>>.

👩‍🎓 Who is it for? People who are serious about Amazon FBA Private Label selling. For sellers from the US and around the world.

😁 Is there a discount available? Yes, you can qualify for a $4000 discount by clicking this link – Amazing Selling Machine 80% Discount >>>.

🟢 What we like: Very high-quality content and lots of successful students. We love the fact they now offer Amazing Academy as a more affordable alternative.

What we don’t like: The high price is clearly the biggest negative, but with the new discount, it’s not as much of a barrier.

👨 Our Verdict: We found it’s the most expensive Amazon FBA course on our list, even after the discount, but it still offers high-quality proven content. In our opinion, if you can afford it and are serious about Amazon Private Label, then Amazing Selling Machine is still worth the investment.

💡 Best Alternatives: If you are looking for a more affordable alternative to ASM, then we would recommend considering Freedom Ticket or Jungle Scout.

🌍 Website: Amazing Selling Machine

Read our Amazing Selling Machine full review >>

4. Jungle Scout Academy

Jungle Scout Academy Amazon FBA Course
Jungle Scout Academy – Key Facts
📣 AboutAmazon Private Label training with an award-winning suite of research tools.
💰 PriceFrom $29 per month.
💱 Refund Policy7-Day Money-Back Guarantee.
😍 ProsAll the tools and training in one place to launch your Amazon brand.
😞 ConsShort money-back period compared with rivals.
🏆 VerdictExcellent quality all-round from Jungle Scout. Everything you need.
🌍 WebsiteJungle Scout Academy

Jungle Scout Academy Rating

Jungle Scout Academy was first launched in 2019 and is provided free of charge to all paid users of the Jungle Scout software.

Jungle Scout is a popular software tool for Amazon sellers that provides product research, sales analysis, and keyword analysis to help sellers find profitable products to sell on Amazon.

Jungle Scout Academy was created by Greg Mercer, the founder of Jungle Scout and an extremely successful Amazon Private Label seller.

The following modules are included:

  • How to Get Started Selling – 4 Lessons
  • Product Research – 12 Lessons
  • Sourcing Your Product – 9 Lessons
  • Getting Started with Seller Central – 5 Lessons
  • Shipping – 8 Lessons
  • Creating and Managing Listings – 8 Lessons
  • Launching Your Product – 6 Lessons
  • Optimizing Your Listing – 7 Lessons
  • Getting Started with PPC – 8 Lessons
  • Managing Your Amazon Business – 7 Lessons
  • Analyzing Sales, Inventory, and Profit – 7 Lessons

Once we logged in, we also got access to live Q&A sessions, community forums, and monthly livestreams.

Jungle Scout Freedom Builder Bootcamp

Jungle Scout also offers a more in-depth Amazon FBA course called Freedom Builder Bootcamp. The Freedom Builder Bootcamp is only available for sellers who sign up for their ‘Master Bundle’, which includes 12 months of the Professional Plan, Freedom Builder, and VIP support. We would say The Freedom Builder Bootcamp is comparable with Helium’s Freedom Ticket offering and is excellent value.

Take a look at what’s included in the Master Bundle here: Freedom Builder Bootcamp >>>.

Jungle Scout and Helium 10 probably offer the best software to launch your new product on Amazon. They also both offer a complete Amazon seller course when you sign up for their tools. We generally prefer Helium 10 Freedom Ticket, but it’s a close call and you should be happy with either option.

We found students who had paid for Jungle Scout had a lot of positive things to say about the customer service provided:

HI! I just wanted to thank customer service for their helpfulness and kindness. I was very satisfied with the service received. Your support has been really great and you helped me solve my problem quickly and efficiently. Thanks a lot for your help.
Olga Maria Biasin

👨‍🏫 What do you get? You get in-depth training on launching an Amazon product with 130 videos.

👩‍🎓 Who is it for? This is perfect for anyone wanting to launch a Private Label product on any Amazon marketplace.

💰 Discount: You can get over 40% off Jungle Scout packages: Jungle Scout Special Offers >>>.

🟢 What we like: It’s hard to argue with a full suite of high-quality selling tools and an FBA course for one affordable price.

What we don’t like: We found to get the same level of training as Helium Freedom Ticket you would probably need to go for the more expensive Freedom Builder Bootcamp Master Bundle >>>.

👨 Our Verdict: This is a great alternative to Helium 10s’ Freedom Ticket package and the choice largely comes down to personal preference. Both Jungle Scout and Helium 10s’ course and tools packages are a great option for Private Label sellers. If you already have the tools you need, then we recommend going for Amazing Academy.

💡 Best Alternative: Freedom Ticket probably offers the most similar range of tools and training to Jungle Scout.

🌍 Website: Jungle Scout Academy

5. Proven Amazon Course

Proven Amazon Course (PAC) by Jim Cockrum
Proven Amazon Course – Key Facts
📣 AboutAn FBA course from Jim Cockrum that covers every Amazon sourcing model.
💰 Price$39 per month or $999 for lifetime access.
💱 Refund PolicyNo questions asked 30-day money-back guarantee.
😍 ProsArbitrage, private label, dropshipping are all covered. Regular updates & detailed content.
😞 ConsLayout can be messy and confusing.
🏆 VerdictAn incredible amount of content and support for a very low price make it a good option for newbies.
🌍 WebsiteProven Amazon Course

Proven Amazon Course Rating

We still consider Proven Amazon Course to be one of the best all-round Amazon FBA courses for new sellers. It covers an incredible amount of different topics in PDFs, videos, and webinars.

“This interaction with experienced sellers is priceless.”

Proven Amazon Course has been built up over 10 years and now covers every aspect of Amazon selling. They take you through every step, from setting up your Amazon seller account to listing products in your own Amazon store.

We think one big advantage is the friendly and supportive community where you can get help from other sellers who are also taking the course.

Jim Cockrum, who created the course, and other coaches help with answering questions. This interaction with experienced sellers is priceless and one of the biggest selling points of PAC.

We have had a lot of positive customer testimonials from students who tested PAC:

I bought this course Sunday, and sent an email to set up my silent team Sunday night about 8pm. By Monday afternoon everything was set up with no problems whatsoever. Although I have not gotten through the whole course yet the parts I have gone through have helped me understand the process enough to move forward with amazon.
Doug Taylor
The Proven Amazon Course and the Jim Cockrum Coaching program are nothing short of outstanding! There is absolutely no limit to how far you can grow this business if you are willing to put forth the effort and take massive action on what you learn.
Tommy Lu

👨‍🏫 What do you get? There is so much included, we recommend looking at the full list on their website: Proven Amazon Course Details >>>.

👩‍🎓 Who is it for? New sellers who want training on Amazon arbitrage, Merch, wholesale, or private label. For both US and international sellers.

🟢 What we like: We love the low price, the fact it covers so many different business models, and the positive student feedback.

What we don’t like: The main issue we had was the messy and slightly overwhelming layout of the course.

👨 Our Verdict: The fact you can get instant access for just $39 is a big plus and makes it ideal if you’re on a tight budget. PAC has also been around a long time, has a great support group, and covers most aspects of selling. Some students can get overwhelmed due to the amount of content.

💡 Best Alternatives: If you know you are going to focus mainly on Private Label, we would argue that Freedom Ticket or Jungle Scout are better options. If you are going down the Wholesale route, then we think a dedicated course like Accelerate Wholesale makes more sense.

🌍 Website: Proven Amazon Course

6. The Wholesale Formula

The Wholesale Formula Amazon Wholesale FBA Course
The Wholesale Formula – Key Facts
📣 AboutAmazon Wholesale course taught by experts Dan Meadors and Dylan Frost.
💰 Price$2,997 one-time or 4 installments of $874.
💱 Refund Policy30-Day Money-Back Guarantee.
😍 ProsUpdates for life, proven to work, wholesale is a great option.
😞 ConsOnly opens to new students once or twice a year.
🏆 VerdictThe wholesale course to rule them all but unfortunately has limited spaces.
🌍 WebsiteThe Wholesale Formula

The Wholesale Formula Rating

The Wholesale Formula Amazon FBA course was created by Dan Meadors and Dylan Frost. These guys started more than 8 years ago and are now generating over $20,000,000 in sales each year using their formula.

They will show you how to find profitable products, how to contact suppliers, and how to scale up your Amazon wholesale business.

If you are interested in Amazon wholesale, then we think The Wholesale Formula (TWF) is the perfect opportunity to learn what’s involved.

We make a lot of our profits from wholesale, and it can provide a solid income. We think more Amazon sellers should consider adding wholesale to their list of sourcing strategies.

“step by step proven formula to succeed in wholesale.”

It may seem expensive, but if you go on to make $5,000+ per month from wholesale, then it could be a great investment.

👨‍🏫 What do you get? Lifetime access to video training on how to find and identify wholesale products. You also get the blueprint for buying direct from manufacturers, negotiating the lowest prices, and automating your business.

You also get access to the private TWF Alumni Facebook Community, access to case studies, transcripts, and much more. You can see what’s included here: The Wholesale Formula >>>.

👩‍🎓 Who is it for? People who are serious about Wholesale selling on Amazon. For US and international sellers.

🟢 What we like: We heard a lot of success stories from students, and TWF teach unique proven strategies.

What we don’t like: The two biggest downsides we found are the relatively high price and the fact that they limit access.

👨 Our Verdict: It’s an excellent Amazon Wholesale course, and wholesale is still our favorite Amazon business model. However, it’s only available once or twice a year, usually in February and September. (Click here to check if enrollment is open).

💡 Best Alternative: We think the best alternative is Accelerate Wholesale, which teaches similar strategies, is less than half the price, and is available now.

🌍 Website: The Wholesale Formula

Read our Wholesale Formula full review >>

7. Marketplace Superheroes

Marketplace Superheroes Amazon Course
Marketplace Superheroes – Key Facts
📣 AboutA step-by-step Amazon FBA training program with over 100 videos.
💰 Price$997 one-time payment or installments of $97 per month for 12 months ($1164).
🔥 Free TrialThey offer a free 7-day trial.
💱 Refund Policy30-Day Money-Back Guarantee.
😍 ProsExcellent value, great support, new strategies, and a 7-day trial.
😞 ConsCan be overwhelming.
🏆 VerdictA high-quality Amazon Private Label course.
💡 Best AlternativesFreedom Ticket or Amazing Academy.

Marketplace Superheroes Rating

We consider Marketplace Superheroes Ignite to be one of the better Amazon FBA courses available and also great value for money.

Their Amazon seller training was originally created by Stephen Somers and Robert Rickey and includes many unique strategies they have developed over the years.

The Marketplace Superheroes course focuses on getting your product sourcing right combined with finding high-quality suppliers.

“…the most affordable way to get quality Amazon training.”

If you don’t start out with the right product, you will struggle to make a success of Amazon FBA, however much money you then spend on promotion.

One big advantage of Marketplace Superheroes is the low price. With most Amazon Private Label courses costing over $2000, this is one of the most affordable ways to get high-quality Amazon FBA training.

👨‍🏫 What do you get? Lifetime access to Marketplace Superheroes Ignite, which is a step-by-step system to build an Amazon business from scratch.

You also get access to the ‘MPSH Mastermind’ Facebook group with over 8000 members, which we appreciated. Bonuses include case studies, exclusive freight forwarding discounts, Bootcamp videos, and MPSH Partnership.

👩‍🎓 Who is it for? The Marketplace Superheroes course works well for any Amazon seller in any country. We found the course is particularly good for people who want to expand their Amazon FBA business globally.

🟢 What we like: The low price, free trial, and we love the Facebook Support Group.

What we don’t like: We had some issues with the course interface and they will try to offer various upsells, such as mentoring and freight services.

👨 Our Verdict: Excellent value and high quality of this Amazon FBA course ensures most students will find success. We also love the fact they offer a free 7-day trial so you can test everything before you buy.

💡 Best Alternatives: We found Amazing Selling Machine to be a higher quality course but unfortunately it’s more expensive. Freedom Ticket is still our top pick for private label training.

Read our Marketplace Superheroes full review >>

8. Tom Wang’s FBA Masterclass

Tom Wang’s FBA Masterclass
FBA Masterclass – Key Facts
📣 AboutA selective Private Label mentoring program from entrepreneur Tom Wang.
💰 Price$6,997 one-time payment.
💱 Refund PolicyNo refunds given.
😍 ProsMentoring from a proven expert seller.
😞 ConsVery expensive and need to meet strict criteria.
🏆 VerdictGood quality but too pricey for most beginners.
💡 Best AlternativeAmazing Academy

FBA Masterclass Rating

FBA Masterclass is a complete Amazon FBA training and mentorship program from Tom Wang. Tom Wang has proven himself as a successful entrepreneur with various brands like Sdara Skincare.

Tom Wang says to qualify for his training you will need a minimum of $5,000, in addition to the $6,997 course fee, to launch your first product.

We believe the Amazon FBA Masterclass program is suited to people who can dedicate themselves to it full time and have at least $15,000 in funds.

Despite the high price, online reviews and testimonials are generally positive:

Tom Wang and the FBA Masterclass concept is really amazing. To think that selling one product on Amazon could generate so much revenue. Plus, with FBA Masterclass you have an incredible support team, and the instructional videos are well done showing you step-by-step how to get started selling on Amazon.
Joe S
…for the $9,000 I spent, I expected to have more advisor time than just 5 1-hour sessions. This was not explained in my first meeting. I am one of the fortunate students as I am somewhat business savvy, but for others taking the course, this could be detrimental to their success.
C Holt

🟢 What we like: The expert mentoring from Tom and his team is a great way to learn Amazon FBA.

What we don’t like: We feel the significant investment is an obstacle for most sellers who could quickly run out of funds when launching a product. Another downside is the lack of refunds given.

👨 Our Verdict: Although this is genuine high-quality training, we feel it’s just too pricey for most and there are more affordable options.

💡 Best Alternatives: Amazing Academy or Freedom Ticket.

9. Kevin David’s Zon Ninja Masterclass

Zon Ninja Masterclass - Best FBA Course?
Zon Ninjas – Key Facts
📣 AboutAn Amazon FBA Private Label course taught by entrepreneur Kevin David.
💰 PriceZon Ninjas costs $1,997 one-time payment or 5 installments of $599.
💱 Refund Policy14-day money-back guarantee.
😍 ProsEstablished and proven strategies taught by a real expert.
😞 ConsDated content and expensive compared to rivals.
🏆 VerdictCovers the basics but is now outdated and overpriced, so best to avoid.
💡 Best AlternativesAmazing Academy.

Zon Ninjas Rating

Kevin David has made a lot of money with Amazon FBA Private Label. His Zon Ninjas Masterclass course is one of the most well-known Private Label courses available.

Zon Ninja Masterclass was very popular a few years ago, with thousands of students completing the course, some going on to make 6-figures or more with Amazon FBA.

However, here is what a student who recently took the Zon Ninjas course had to say:

I regret to say that my experience with Kevin David was extremely disappointing. Despite making promises and assurances about his program, he failed to deliver on his commitments and ultimately resulted in a significant loss for me.

👨‍🏫 What do you get? Includes step-by-step walkthroughs of Product Research, Suppliers & Shipping, Product Launch, Listing Optimization, Facebook Ads, and Amazon PPC.

It also includes access to the private ninja group, secret hacks, free updates for life, and international expansion.

👩‍🎓 Who is it for? People looking to do Amazon FBA Private Label selling. It’s suitable for US and international sellers.

🟢 What we like: We found Zon Ninjas to be well laid out, easy to follow, and it covered most of the main areas of Private Label.

What we don’t like: We think the biggest shortcomings are that some of the content is out of date, it is still too expensive, and the customer service is poor.

👨 Our Verdict: Zon Ninja Masterclass takes you step-by-step through the process of launching a successful Private Label product on Amazon. However, a lot of the content is out of date and we feel there are much better Amazon courses available for less money.

💡 Best Alternatives: Amazing Academy or Freedom Ticket.

Read our Zon Ninjas full review >>

10. The Last Amazon Course by Brock Johnson

The Last Amazon Course - Best Amazon Courses Review
Last Amazon Course – Key Facts
📣 AboutA step-by-step Amazon FBA training program with over 100 videos.
💰 Price$1 per week or $24 for lifetime access.
💱 Refund Policy30-Day Money-Back Guarantee.
😍 ProsLow price and good customer feedback.
😞 ConsNot many success stories, and may still need to buy further training.
🏆 VerdictToo good to be true low-cost training that unfortunately doesn’t have all the information required.
💡 Best AlternativeFreedom Ticket

Last Amazon Course Rating

You can get access to Brock Johnsons’ ‘The Last Amazon Course’ for just $1 per week or $24 for lifetime access.

The course can provide beginners with a good introduction to selling private label on Amazon. Brock Johnson reminds readers that to be a successful Amazon seller, they will need an additional $3,000 for shipping inventory, listing optimization, and promotion.

We found this review from a student who had taken the Last Amazon Course:

I found this course ok. It was filled with mediocre information, nothing ground-breaking but good for the price. It does give beginners the basic foundations they need to get started, but they’ll need to supplement it with further education once they start to scale their business.
Marie O’Shea

👩‍🎓 Who is it for? The Last Amazon Course is mainly focused on sellers based in the United States.

🟢 What we like: We love the low price and consider it great value.

What we don’t like: We don’t feel you could launch a successful private label business after taking just this course.

👨 Our Verdict: The price when compared to rivals is tempting for those on a tight budget. However, ultimately you get what you pay for and The Last Amazon Course doesn’t go into enough depth. Most students find they still need additional training once they’ve completed the course.

💡 Best Alternatives: Freedom Ticket or Amazing Selling Machine.

11. Blue Sky Amazon by Sophie Howard

Sophie Howard Blue Sky Amazon FBA Coaching
Blue Sky Amazon – Key Facts
📣 AboutExpensive Amazon FBA course with coaching.
💰 Price$3,995 one-time or 7 installments of $713 ($4,991 total).
💱 Refund Policy7-Day Money-Back Guarantee.
😍 ProsDirect 1-to-1 coaching can be a great way to learn.
😞 ConsExpensive, pushy sales techniques, strict with issuing refunds.
🏆 VerdictIt’s too expensive, and they will try to sell extra coaching and other services.
💡 Best AlternativeFreedom Ticket

Blue Sky Amazon Rating

Blue Sky Amazon is an Amazon FBA coaching and training program created by Sophie Howard. Sophie, who likes to refer to herself as “The Amazon Selling Queen”, teaches her students how to build a lasting brand. The training is more suited to sellers who already have some experience with Amazon FBA.

We have had poor feedback from students who completed the Blue Sky Amazon course:

Blue Sky Amazon is a low-quality dated course being sold at an exorbitant price. With fake 5 starred reviews u0026amp; testimonials, Blue Sky is a total scam.
Maurice van Liemp
There is no “secret special” way that this course teaches you to launch your business. This program is focused on branding, but it’s the same process that everyone follows.
Nilmin Haiderali

🟢 What we like: 1-to-1 mentoring will always be the best way to learn, but it comes at a high price.

What we don’t like: It is just too expensive for most sellers and the quality of the coaching isn’t even that good. It would make more sense to invest in one of the other courses and then upgrade with some extra coaching.

👨 Our Verdict: We think this is one to avoid. There are no verifiable success stories and it’s far too expensive for the quality on offer. There are certainly better alternatives on the list.

💡 Best Alternatives: Freedom Ticket or Amazing Academy.

12. Nine University

Nine University Amazon FBA Courses By Kale And Taylor
Nine University – Key Facts
📣 AboutAmazon FBA course created by Kale Abrahamson and Taylor Hiott.
💰 Price$1,997 for lifetime access.
💱 Refund Policy10-Day Refund Period.
😍 ProsThey have an active community.
😞 ConsExpensive, has a poor refund policy, doubts about experience of the teachers.
🏆 VerdictBest to avoid as much better Amazon courses available for Private Label.
💡 Best AlternativeFreedom Ticket

Nine University Rating

Nine University was created by Kale Abrahamson and Taylor Hiott in 2017. The course is focused on helping beginners launch new Private Label products on Amazon.

Nine University only offer a 10-day refund period, which we feel shows they don’t have a lot of confidence in their product. You also have to meet quite a lot of strict criteria to get the refund.

In comparison, most of our top-rated courses offer a minimum no-questions-asked 30-day money-back guarantee.

We found these testimonials from students who have tried Nine University:

They are literally only out for one thing, which is getting your upfront payment. After you are in they will try to up sell you on their additional products, which half the time don’t work and you that you don’t even need.
Jesse Sylvis
Avoid! Scammers and master manipulators. They are very good at objection handling and making you think their service is worth it. Do not give them your money.
Robert R

🟢 What we like: The young enthusiastic team at Nine University may suit some younger sellers.

What we don’t like: We found a lot of horror stories and feel the creators just don’t have the experience to teach others successfully.

👨 Our Verdict: I’m not sure how much success Kale and Taylor have actually had themselves. Some students believe they may have focused on selling a course before actually making money on Amazon. The course is also expensive and there are reports of problems getting refunds. We think this is another one it’s probably best to avoid.

💡 Best Alternative: Freedom Ticket

Amazon FBA Courses Comparison Table

CoursePriceCategoryRefund PolicyRating
1. Freedom Ticket 🏆$79/moPL30-Day5/5
2. Accelerate Wholesale 🥇$495WS30-Day5/5
3. Amazing Selling Machine 🥈$997PL30-Day4/5
4. Jungle Scout Academy 🥉$29/moPL7-Day4/5
5. Proven Amazon Course$39/moPL/RA30-Day4/5
6. The Wholesale Formula$2997WS30-Day4/5
7. Marketplace Superheroes$997PL30-Day3/5
8. FBA Masterclass$6,997PLNO3/5
9. Zon Ninja Masterclass$1997PL14-Day2/5
10. The Last Amazon Course$24PL30-Day2/5
11. Blue Sky Amazon$3995PL7-Day1/5
12. Nine University$1997PL10-Day1/5
PL = Private Label, WS = Wholesale, RA = Retail Arbitrage

Which is The Best Amazon FBA Course In 2024?

In our opinion, the best Amazon FBA course is Freedom Ticket because it’s great value and teaches you everything you need. Our team also recommended Accelerate Wholesale and Amazing Selling Machine as great alternatives.

However, there are different ways to source and sell on Amazon, so the best FBA course for you will largely depend on which model you are doing.

Let’s look at the best Amazon course for each business model…

The Best Amazon Private Label Course

If you want to get into Amazon Private Label, we recommend trying the 7-day free trial offered by Amazing Academy. If you’re not happy after the trial, we would then consider Freedom Ticket. With Freedom Ticket, you get a complete Private Label course and access to all the tools you need to launch for a great price.

👉🏻 Visit Freedom Ticket…

The Best Amazon Wholesale Course

The best Amazon wholesale course is currently Accelerate Wholesale, with The Wholesale Formula running a close second. The advantages of Accelerate Wholesale if you can join anytime and it is less than half the price of The Wholesale Formula.

We would take a look at the Accelerate Wholesale free training as a first step. If you don’t like the look of it but really want to get into Amazon wholesale, then you will need to join the Wholesale Formula waiting list.

👉🏻 Visit Accelerate Wholesale…

The Best Amazon Course for Retail Arbitrage

There is currently only one option that focuses on Retail Arbitrage, but luckily it’s a good one. If you want to get into Retail Arbitrage, we recommend Proven Amazon Course from Jim Cockrum. They have years of experience and have put together an easy-to-follow training program.

Retail Arbitrage can be difficult to scale up but is a great way to learn Amazon FBA before getting into Private Label or Wholesale.

👉🏻 Proven Amazon Course…

The Best Amazon Course for Beginners

If you are a total beginner, the best Amazon FBA courses to consider are probably Jungle Scout Academy or Freedom Ticket by Helium 10. Jungle Scout covers pretty much everything you need and you can pay monthly. Freedom Ticket comes with a full suite of tools, which is a huge help to new Private Label Sellers.

👉🏻 Visit Jungle Scout Academy…

Our Course Review Process

To make sure our ratings are as accurate as possible, our team thoroughly tests all the courses we review.

We also gathered real-life feedback from students in our Amazon Selling Community who have completed the courses. Their successes and failures help provide us with even more valuable data.

Our Methodology: These are the factors we considered when ranking the Amazon courses:

  • How much experience do the course creators have?
  • How long has the course been established?
  • Is the course kept up-to-date?
  • Is there an active support community?
  • Is live coaching included?
  • Does it have everything you need to get started?
  • What do our 40,000 members think of the course?
  • Is there a good money-back guarantee or free trial?
  • Do students go on to make decent profits?

For more details, see our Editorial Policy and Standards page.

Amazon FBA Courses Buying Guide

Selecting the right Amazon course can vastly increase your chances of success in a competitive marketplace. Investing in a course can also speed up the process of getting a product launched and avoid “paralysis by analysis.”

So what should you consider when choosing the best Amazon FBA course for you? How do you avoid the scammers and fake gurus?

Let’s break down some of the main factors to look for…

Who created the course?

You need to look at how experienced the creators are and how much actual hands-on selling experience they have. Do they have a good reputation in the Amazon space? It’s worth checking out their YouTube channel, Instagram, Facebook, books, and website.

Unfortunately, there are scammers out there who simply repackage existing courses and pretend to be gurus but have never actually sold on Amazon.

Which business model are they teaching?

This confuses most new sellers who presume there is just one way to do FBA. There are actually about 5 different ways to source and sell products on Amazon. These are retail arbitrage, online arbitrage, wholesale, private label, and dropshipping.

We have done them all over the years and now tend to recommend wholesale and avoid dropshipping. Arbitrage and private label are also still good options. Take a look at our Amazon course comparison table to see which model each course teaches.

Level of Support

Most of the courses now have an active Facebook support group. It’s worth taking a look to see how many members there are and if the course creators take part and help students. We would be very wary of any courses that do not have a transparent support group.

We think it is also important that the creators provide help and don’t just wash their hands of students once the payment is taken.

What if you’re not happy?

This is very important as some people will find they are just not cut out for selling online. If this happens, you want the protection of getting your money back quickly and easily. We feel that any reputable course should offer a minimum 30-day no questions asked refund period. If they don’t, then you have to ask yourself why not?

Do I need to take an Amazon FBA Course?

In theory, you can learn all you need about selling on Amazon from YouTube videos, websites, or Facebook groups. However, the information available is often confusing, contradictory, or outdated.

People usually end up going around in circles watching hours and hours of YouTube videos with no end result. This information overload means it can take a lot longer until you have the confidence to actually launch your Amazon business.

It can be hard to find trustworthy information out there. We believe a single, well-structured course from a reliable and experienced provider can help cut through all the ‘noise‘.

All our top-rated courses offer a step-by-step, proven ‘blueprint‘ to success that you can easily follow. They also offer members-only Facebook Groups where you can get valuable support from fellow students and teachers.

We receive a lot of feedback from our members who have wasted money on low-quality courses or even been scammed by fake providers. To avoid wasting your hard-earned money and ensure success, we suggest sticking to one of the trusted Amazon courses on this list.


Hopefully, the information we’ve provided will help you decide which is the best FBA course to suit your particular needs.

A big part of the decision will come down to your overall budget. Remember, you will need to have some of your money left over to invest in stock, equipment, shipping, and marketing.

If you have any feedback on our updated list of the best Amazon FBA courses for 2024, please take the time to leave a comment below.

Your feedback will help other Amazon sellers choose the right course for them.

Good luck & Happy Selling!

James 🙂

FAQs about Amazon FBA courses

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15 thoughts on “The 12 Best Amazon FBA Courses for 2024”

  1. Thanks for providing this review. It has given me more options to research. Do you recommend Will Rivera’s Ecom University? I have been seeing lots of videos of him on IG and TikTok.

    1. I would definitely avoid this course. We have had some pretty bad feedback for it and also he seems to promote dropshipping on Amazon which is very high risk and not recommended. I would avoid anyone who promotes like this on TikTok and IG. There are so many established, proven, and respected courses available that there is no reason to pay for something like this.

  2. Hi James, thanks for your very detailed review. Like most people here, I have researched a number of courses and have even paid on one course out there, my seller account was not approved at the time, and my money was not refunded. I am a newbie to amazon selling. This 40% discount on asm makes more sense to me. As a newbie, would you recommend I go for asm or lesser option as i read in some places it may be overwhelming for starters. Are there hidden cost? Is this cost for life time or is it for a year? Would really be valuable to know before committing to a course.
    thank you.

    1. Hi Faith. You get lifetime access to updates etc with ASM. It’s a solid course and has everything you would need – also it’s now a more sensible price. The only other course that might suit what you are doing is the Marketplace Superheroes Ignite. If you want research tools etc included it would be Freedom Ticket from Helium 10 which is paid monthly. If you need any more info let me know.

  3. How about the Amazon FBA Winners coaching program by Tamara Tee? They no longer call it a course because they told me it was outdated. Now its a coaching program and if I sign up “today” it is 4800$. I really want to know if this program is worth the money but I literally can’t find anything online reviewing their newer coaching program. Hoping to hear from you soon! Thank you for all the effort you put into this.

    1. Hey there – I would recommend you avoid the Tamara Tee coaching program – we have had some negative feedback on her coaching and methods. It is also expensive. I would recommend Freedom Ticket with Helium 10 or if you definitely need coaching I would recommend Marketplace Superheroes and then upgrade to their ‘Origin Program’. These are both highly rated courses and coaching. You could also contact Dan Trumble who is an Amazon coach that helps moderate our ‘Amazon Beginners‘ Facebook Group. If you need any more info please let me know. :)

  4. Shahinur Rahman

    How about nine university and shophi howard ?
    I found in different page they are in top 5 course provider.

    1. Hey Shahinur – at the moment we cannot recommend these courses. They are not as well established as the courses on our list and do not have the same track record of proven results. I would recommend watching all the free webinars available and that should help you make a decision. They all have a different style of teaching and it’s important you relate to and respect the people giving the training. Hope this helps – if you need more info let us know.

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